Developing Attractive Business SignageDeveloping Attractive Business Signage

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Developing Attractive Business Signage

A few years back when I decided to start up my own business, I wasn't sure what I was getting myself into. I thought about what to offer and how to serve my customers, instead of how to get the word out about my company. Unfortunately, when I opened my doors, I realized that I hadn't marketed effectively, and my foot traffic was incredible low—to say the least. Fortunately, after taking a marketing class, I learned how to make my business more recognizable to the public and how to keep people talking about my business. Read here to learn simple marketing tactics that could transform your small company.

3 New Year’s Resolutions Every Marketing Department Should Adopt

As a brand-new year dawns, countless people make New Year's resolutions -- not always with successful results. But businesses often use this time of year to rethink their behaviors and strategies as well. If improving the return on your marketing investment stands at the top of your company's priority list, have your marketing department adopt these three New Year's resolutions. 1. "I Will Increase My Investment in Digital Advertising." Once upon a time, a business only had to think about advertising on TV and in the print media. Read More 

3 Keys For Using Geo-Marketing

When it comes to branding, one of the best things that you can look into is geo-marketing. Geo-marketing is known as a type of marketing that focuses on specific locations and uses GPS technology. Companies are taking advantage of this in a number of different ways. To be sure that you're getting the most out of your geo-marketing and using it to your advantage, read on and follow the strategies below. Read More 

Target Your Audience: 4 Reasons You Need To Include Direct Mail Marketing In Your Advertising Strategy

When you own a business, you need to make the most of your advertising budget. One way to do that is through direct mail marketing. One of the benefits of direct mail marketing is that you know it's getting into the hands of potential customers. Here are four additional benefits to choosing direct mail marketing for your business advertising. Can Be Tailored to Meet Your Needs When it comes to advertising, you need to make sure that your audience is recognized. Read More 

Are You Offering Stellar Service? Ticket Management Software Can Help

From sporting events to concerts, the cost to produce live entertainment events has been on a steady incline over recent years. Consequently, the cost of ticket prices for consumers has also increased. It's an unwritten rule that the more money a customer pays for something, the greater the level of service they expect. If ticket prices have increased, but the level of service has not you could be on the wrong track. Read More 

Reach More Buyers In A Single Space With Arena Space Advertising

When you see a billboard with a bold advertisement on the side of the highway, you're bound to take notice. When it comes to advertising, bigger is often better, but you still have to ensure that the message is clear and you have an effective means of getting it across to your target audience. Stadium advertising combines the size of traditional billboards with LED digital technology, enabling you to present advertisements that will gain the attention of your target audience and many others simultaneously. Read More